AD Platform
Meet our proprietary DSP, Ad Exchange and App Marketing Platform,
all developed in-house, based on our Ad Tech expertise
built over decades of experience and data
all developed in-house, based on our Ad Tech expertise
built over decades of experience and data
Programmatic DSP based on sophisticated audience targeting
Offers effective audience targeting through Nasmedia’s DMP and Korea’s largest DMP data partnership
-
Owns major media that do not damage brand safety such as KakaoTalk / Daum / T Map / Lotte Members
-
Efficiently achieves reach by DMP targeting based on over 40 million unique audience/segment database
-
Offers performance campaigns through keyword targeting and retargeting based on portal search keywords
Global SSP based on Global AD Exchange and Google Publisher Partner(MCM) using AI technology
Provides high-cost campaigns and high-efficiency traffic transactions through APAC’s largest DSP/SSP partnership (APAC/US)
Offers maximized media monetization by Google Publisher Partner(MCM) qualification
-
Provides faster and more efficient connection based on global standard(iAB OpenRTB)
-
Possesses various campaigns and traffic by connection with domestic and foreign premium partners
* DSP Partner: Moloco, Criteo, Appier, The Trade Desk, Pangle, etc.
* SSP Partner: Inmobi, Pubmatic, Smaato, DigitalTurbin, Verve, etc. -
Supports publishers’ profit maximization using Header & Waterfall Bid method and Mediation service
Nasmedia Ad Platform
Integrated performance platform that grows advertisers’ sales
- Offers personalized reward services using audience targeting technology, with a focus on direct channels
- Global largest performance can be served by integrating with over 200 of global and local non-reward performance networks
- Analyzes user purchasing behavior based on its own tracker and AI engine to provide customized CPS services for advertisers and users